Management Consulting Assignment

This consulting assignment focuses on discussing website personalization strategies using AI/ML tools for content creation, to increase SEO, and generate more traffic to the website.

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Management Consulting Letter

 

 

From: Brian Meek
To:

 

Consultant, the LJL Industries executive team has asked for a briefing to recommend website personalization strategies using the latest AI/ML tools for content creation, to increase SEO, and generate more traffic to the website.  


In this presentation, you are responsible to demonstrate content generation tools and their potential to generate traffic .

 

Brian Meek

Managing Director

Knowledge Preparation

To prepare for you meeting with the LJL Industries executive team, you are required to complete the training videos on 'Generative AI', 'Introduction to Artificial Intelligence', and 'Introduction to Machine Learning' to gain skills/capabilities in machine learning applications.  

 
Knowledge Assessment

Demonstrate your knowledge on Artificial  Intelligence / Machine Learning by completing the quizzes on ...

  1. Guide to Algorithms:
    https://canvas.wayne.edu/courses/quizzes/

  2. Introduction to AI / Introduction to ML :
    https://canvas.wayne.edu/courses/quizzes/

  3. Steps 0-1:
    https://canvas.wayne.edu/courses/quizzes/

  4. Steps 2-4 and Steps 5-7:
    https://canvas.wayne.edu/courses/quizzes/

  5. Steps 8-9, Step 10, Step 11, Step 12:
    https://canvas.wayne.edu/courses/quizzes/

Demonstrate your mastery of the AI Chat functionality by Earning Jasper Certification  assessment:

https://jasper.outgrow.us/exam 

Jasper Certification
Thought-Provoking Questions
  1. How can artificial intelligence be best used to improve the accuracy and efficiency of decision-making processes in businesses?
  2. What security measures are needed to protect against malicious attacks from malicious actors when using AI applications?
  3. What advanced technologies are being explored to further the development of AI / ML algorithms and applications?
  4. How will artificial intelligence affect the way people interact with technology and how will it shape our future?
  5. How could machine learning be used to improve customer service and create more positive user experiences?
  6. What challenges need to be addressed in order for AI applications to reach their full potential?
  7. How do you think governments should respond to advances in robotics technology? 
  8. Is it necessary or desirable to regulate the use of machines with human-like capabilities?
  9. What ethical considerations do we need to bear in mind when developing advanced robotic technologies?
  10. Do you think artificial creativity has any real value or should it remain exclusive to humans?
  11. How have advances in AI technology impacted our lives?
  12. What potential risks exist related to using AI?
  13. How could AI be used to benefit society?
  14. Could we eventually use AI to solve all of the world's problems?
Consulting Assignment - CEO Presentation
Consulting Assignment - Details

The executive team of LJL Industries wants you to present your recommendations for website personalization strategies using the latest AI/ML tools for content creation, to increase SEO, and generate more traffic to the website.  

Explore the current Categories of Topics and the Trending Tags at ... 
https://so.ilitchbusiness.wayne.edu/community-home. This is where you will collaborate and share insights with your peers.  

 

Use the following research articles to guide your discussion.

Boardroom presentation