“Don’t get me wrong—there are amazing data scientists, but most problems in the business are simple problems. We believe that with automated machine learning we can go faster than most Kaggle Masters (the highest ranked data scientists and machine learning practitioners) and can have smaller resources working on the project.”
- Rachik Laouar, Head of Data Science at recruitment giant, The Adecco Group
This course provides the student or professional with a pathway to follow on their journey toward analytics generation and application. For the individual who has an uncertain understanding of the various tools and techniques used in the analytics process, this pathway toward big data and AI-driven analytics has various milestones to recognize and to follow. As you progress along your journey toward analytics generation and application, the concepts of big data, artificial intelligence (AI) application, machine learning algorithms, analytics tool box, analytics tasks, analytics generation, and analytics interpretation and application will become illuminated.
“Sometimes you need to first know what to do so you can then discover how to do it.”
The lessons below are available to you to help you enhance your skills. The goal of these lessons, then, is to help you develop your skills in planning, managing, and implementing the online and digital interactive programs resulting in an organization's success and competitive advantage.
First, select the "Preface" lesson to the right. Make sure you enter your email address!
Second, watch all the available lessons. Completing the survey in the last section of each Chapter will unlock the next Chapter lesson.
Third, take the Quiz. Your results will be associated with your CRM record. Passing the Quiz earns you a Certificate of Completion!
The lessons below are available. If they are transparent that is because you don't have access to the lesson module yet.
First, consider registering for this course, now!
Second, complete the survey in Section 4 of each lesson to unlock the next lesson.
If you wish to purchase the book, please visit Amazon.com at: https://www.amazon.com/Big-Data-Driven-Marketing-Analytics-ebook/dp/B084GBDHWP
Do you have an iPad? You can download the course to your iPad and follow along in the Playground. https://drjohnheinrichs.github.io/index.html
