Business Intelligence:
Reporting / Dashboard / KPIs HomePage

"If you don’t have a competitive advantage, don’t compete!"
Jack Welsh, CEO, General Electric

Discussion of Business Intelligence Expectations

Expectations

As businesses become more and more reliant on technology, it's increasingly important to have a reporting system in place that can give you an overview of all your data.

Dashboards and reporting tools provide vital information about your Key Performance Indicators (KPIs) and can help you spot trends and issues early on. Thus, with the right reporting system in place, you can make informed decisions about where to invest your resources. For example, if you're seeing a lot of returns or cancellations, you may need to adjust your pricing or improve your customer service or if you notice that your sales are increasing in a certain area, you may want to consider expanding into that market.

By using dashboards and reporting, you can stay ahead of the curve and make sure your business is always moving in the right direction.

Expectations

Overview

This module focuses on incorporating the organization’s data-driven decision-making components into dashboards with the use of various reporting tools.  You will focus on discussing data literacy as you examine the collection, management, and developing reporting processes.  

Topics
  1. Overview of HubSpot Tool
  2. Fundamentals of a Data-Driven Business
  3. Collecting Meaningful Business Data
  4. Managing Your Business Data
  5. Driving Growth with Attract Stage Reporting
  6. Unlocking the Power of Engage Stage Reporting
  7. Creating Momentum with Delight Stage Reporting
  8. Creating Custom Reports
  9. Designing Compelling Dashboards

Reporting Certification: https://app.hubspot.com/academy/

Allocated Times
  • 14 hours

  • Meeting 3:
    • Overview of Business Intelligence
  • Meeting 3:
    • Business Intelligence / Reporting Topics
Assignments / Quizzes

 

Discussion Questions

1. What is the role of business intelligence in an organization's success?

2. How can business intelligence be leveraged to improve decision-making processes?

3. What are the primary components of a comprehensive business intelligence system?

4. How does data mining contribute to an organization’s analysis of customer behavior?

5. How is data governance used to ensure the accuracy and integrity of business intelligence?

6. What are some best practices for implementing a successful business intelligence strategy?

Mankind invented a system to cope with the fact that we are so intrinsically lousy at manipulating numbers. It's called the graph.
Charlie Munger
Vice Chairman, Berkshire Hathaway