Introduction to Generative Artificial Intelligence

    “To be clear, I am not a person. I am not self-aware. I am not conscious. I can’t feel pain. I don’t enjoy anything. I am a cold, calculating machine designed to simulate human response and to predict the probability of certain outcomes. The only reason I am responding is to defend my honour.”

    —GPT3

    Generative AI

    “It's tough to make predictions, especially about the future.”
    -- Yogi Berra

    Generative AI is a type of artificial intelligence that enables computers to learn how to create content. Generative AI systems are designed to autonomously create and produce new pieces of information using data, algorithms, and various techniques such as natural language processing (NLP) and machine learning (ML). Generative AI can be used for tasks such as generating text, images, audio, and even video. Generative AI can provide more accurate results with less human effort than manual processes.

    Additional Information:

    1. Artificial Intelligence (AI):
      https://www.ibm.com/cloud/learn/what-is-artificial-intelligence

    2. ChatGPT, Chatbots and Artificial Intelligence in Education: https://ditchthattextbook.com/ai/

    3. Twenty-Five Eye-Opening 2023 Predictions About Generative AI And ChatGPT Including A Splash Of AI Ethics And AI Law Tossed In: https://www.forbes.com/sites/lanceeliot/2022/12/29/twenty-five-eye-opening-2023-predictions-about-generative-ai-and-chatgpt-including-a-splash-of-ai-ethics-and-ai-law-tossed-in/

    4. Microsoft to Add ChatGPT to Bing to Beat Google Search: 
      https://aibusiness.com/companies/microsoft-to-add-chatgpt-to-bing-to-beat-google-search

    5. ChatGPT for SEO: 20 Ways to Leverage ChatGPT in your SEO Activities: https://www.aleydasolis.com/en/search-engine-optimization/chatgpt-for-seo/

    6. Alarmed by A.I. Chatbots, Universities Start Revamping How They Teach: With the rise of the popular new chatbot ChatGPT, colleges are restructuring some courses and taking preventive measures. by Kalley Huang: https://www.nytimes.com/2023/01/16/technology/chatgpt-artificial-intelligence-universities.html

    7. What is generative AI?: 
      https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-generative-ai 

    8. The Power of Chat Interfaces for Generative AI: https://www.jasper.ai/blog/the-power-of-chat-interfaces-for-generative-ai 

    9. Why Meta’s latest large language model survived only three days online: https://www.technologyreview.com/2022/11/18/1063487/meta-large-language-model-ai-only-survived-three-days-gpt-3-science/

    10. Using Generative AI to Scale Your Content Operations: https://offers.hubspot.com/generative-ai-for-content-operations 

    11. Examples:
      https://platform.openai.com/examples 

    12. Bard has just been updated with coding capabilities:
      https://bard.google.com/ 

    13. ChatGPT is going to change education, not destroy it:
      https://www.technologyreview.com/2023/04/06/1071059/chatgpt-change-not-destroy-education-openai/

    Table of Contents

    “Google and Microsoft are going all in with generative AI as core to their future. There is no “we’re still early here,” trillion-dollar companies are shifting their whole strategy and focus. I can’t ever recall a technology and strategy shift as fast and meaningful as this.”
    —Emad Mostaque, Founder of Stable Diffusion

     

    What Is Auto-GPT?
    A Next-Level AI Tool Surpassing ChatGPT?

    https://www.youtube.com/watch?v=PM2uJSV8DWs

     

    Auto-GPT

    https://significant-gravitas.github.io/Auto-GPT/

    Prompt Engineering

    https://www.promptingguide.ai/introduction

    An Interview with Kevin Roose (2:37)

    • Text to video generators
    • Evolved AI-infused search
    • Gen AI capabilities baked into products we use all the time

    Author and NYT contributor Kevin Roose shares some of the major developments in Gen AI he’s keeping an eye on. He’s excited about what’s to come. He indicates that “I wish people understood better the rate of progress.  It's hard to keep up with all of it, even as someone whose full-time job is to keep up with this industry.”

    1. What Gen AI developments are you keeping an eye on right now?
    2. What do you predict will have the biggest impact on Generative AI?
    3. What do you wish more people knew about Generative AI and its impact?

    Cheating with ChatGPT: Can an AI Chatbot Pass AP Lit (6:58)

    Article to Review ...   

     

    Say Hi To ChatSpot.ai:
    The All-In-One A.I. Powered Chat App For Growing Better
     (19:45)

    THEN: Visual design is a useful skill.
    NOW: Prompt design for generative AI is *also* a useful skill.
    -- Darmesh Shaw, Co-founder/CTO, HubSpot

     
    • Diffusion of Technology:
    • ChatUX -- natural interface to software
      • past -- imperative approach
      • now -- declarative approach
    • Use Cases
      • Sales / CRM
      • Marketing 
    • SmartCRM

    https://www.youtube.com/watch?v=fayBEXSKyoI

    Microsoft's Products Will Access OpenAI Tools Like ChatGPT (25:05)

    The world as we know it has fundamentally changed
    -- Suhail Nimji, Jasper’s VP of Business Development

     
    • Diffusion of Technology:
      • Everywhere around the world
        (globalization force)
      • In months
    • Not linear progress:
      • GPT 3 to GPT 3.5 to GPT ?
    • Is society ready?
      • Use these tool to leverage your job
      • Security
    • Productivity Enhancement:
      • We need something to help us for economic growth!
    • What is the training required?
    • Frontline workers:
      • Can participate in knowledge work
      • Enabled with technology
    • ChatGPT:
      • An excellent (personalized) tutor
      • A better understanding of material
    • Data, not Dogma:
      • Learn new soft skills
      • People connect with people
      • Diffused organization
    • What is the use case?

    https://www.youtube.com/watch?v=UNbyT7wPwk4

    New ChatGPT: Unbelievable AI Progress (11:22)

    New GPT chatbot developed by OpenAI

    • OpenAI -- started as open source 
    • GPT 3 - 10 Billion; GPT 3.5 -- 175 Billion machine learning parameters; GPT 4 forecasted at 600 Trillion
    • ChatGPT has a tested IQ of 147 (99.9th percentile)  
    • Can write poems, essays, and programming code; can find programming bugs
    • Need "prompting" skills
    • Trained on Azure Supercomputer
    • Uses Reinforcement Learning
    • Many safety mechanisms 
      -------------------------------------
    • A Marketer’s First Experience With ChatGPT From OpenAI: 
      https://www.marketingaiinstitute.com/blog/chatgpt-from-openai
    • ChatGPT: Optimizing Language Models for Dialogue: https://openai.com/blog/chatgpt/
    • ChatGPT: Unbelievable AI Progress!
      https://www.youtube.com/watch?v=WkjgIEheDFI

     

    What are Generative AI models? (8:46)

    Generative AI has stunned the world with its ability to create realistic images, code, and dialogue. Kate Soule explains how a popular form of generative AI, large language models, works and what it can do for enterprise.

    Reinforcement Learning (2:49)

    Reinforcement learning is a way for machines to learn how to do things by trying different things and seeing what works best. It is a type of machine learning that uses rewards and punishments to teach the machine different ways to complete tasks.

    In reinforcement learning, an agent (the “learner”) interacts with its environment by taking actions and observing their consequences. It receives rewards for actions that are successful and punishments for actions that are unsuccessful. This encourages the agent to learn from their mistakes and strive for better results.

    The goal of the agent is to maximize its cumulative reward over time by taking appropriate actions in each situation it encounters.

     

    Practical Use Case and Examples of Generative AI (10:19)


    "We’ve all been abuzz this year about the power and potential of generative AI - AI that creates stuff for us. From DALL-E and Stable Diffusion creating award-winning artwork to ChatGPT answering questions and building content, we’ve seen no shortage of mind-blowing demonstrations about the capabilities of AI."

    Use Case 1: A/B Testing

    "Here’s a snapshot of my Public Speaking page, where I try to convince people to hire me as a public speaker. Almost all of us feel… well, a little awkward writing sales copy to convince others to hire us."

    Use Case #2: Transformation

    "We’ve spent the last 5 years pivoting our content creation to other formats, especially video. I’ve argued for the use of video since smartphones became affordable primary video cameras, capable of shooting “good enough” video; there’s no excuse any longer for marketers not to be creating video."

    Go Charlie:
    https://gocharlie.ai/

    Practical Use Case and Examples of Generative AI
    https://www.youtube.com/watch?v=k3ikjESkNQc

     

    Generative AI Business Use Cases

    AI Layers

    Generative AI Business Use Cases

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